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"This
is a wonderful text, remarkable for its breadth and freshness of
approach. Khan links the often arcane world of international business
to society and history. He has a good eye for the intricate details
and process of establishing foreign distribution channels. I shall
be recommending this to my friends who are teaching, saying 'read
this and get your students to stay curious.'"
- John Stopford, Emeritus, London Business School
"This work is a record of what Mr.
Khan learned about "how not to fail." He discusses cultural
differences, legalities, distribution channels, information providers,
finance, and market research. In the chapter on market research,
he mentions government and private publishers as rich sources of
information and provides a step-by-step system for identifying and
developing international markets. A must read for any business considering
exporting for growth and profitability."
- Susan May, Chabot College
"During a time when international trade
is growing to unprecedented levels Profitable Exporting for Small Businesses
is recommended as a valuable tool for the business person who wants
to take advantage of the opportunities and learn the techniques of
world market entry." -
Raul Lozano, Asst. Director, U.S. Dept. of Commerce EAC
"Profitable Exporting for Small Businesses by Mr.
Khan is one of the best resources available to those involved in world
trade. It is factual, easy to read and understand, and up-to-date.
I strongly recommend it." -
Guy Tozzoli, President, World Trade Centers Association, New York |
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